12 Best WordPress Automation Tools and Plugins Compared (2024)

Running a WordPress website can feel like a juggling act. With countless tasks demanding your attention, it’s easy to get overwhelmed.

But what if you could offload some of those repetitive tasks and free up your time to focus on growing your business? The good news is that you can with the right WordPress automation plugins.

At WPBeginner, we use automation tools for email marketing, social media, content creation, and more. These tools have been essential for scaling our business while saving valuable time and resources.

In this article, we’ll share the best WordPress automation tools and plugins to help you speed up your workflows.

Why Use WordPress Automation Tools and Plugins?

When you’re running a WordPress website, there are many repetitive tasks that can take up a lot of your time.

By using WordPress automation tools and plugins, you can free up your time to spend on more productive tasks. They help to automate tasks like marketing, lead generation, social media, customer support, and much more.

For example, you can create an AI chatbot to automate basic customer support, or use an email autoresponder to welcome new subscribers.

That being said, let’s take a look at some of the best WordPress automation plugins and tools you can use to automate your WordPress site.

1. Uncanny Automator

Uncanny Automator is the best WordPress automation plugin in the market. It lets you create powerful workflows to save time and reduce errors without writing any code.

Uncanny Automator seamlessly integrates with all the most popular WordPress plugins and third-party tools in the market. This makes it easy to set up your own custom automations in a couple of clicks.

Think of it like Zapier, but for WordPress websites.

For example, you can connect WordPress with Google Sheets, integrate Slack and WordPress, create buttons that trigger actions, and so much more.

There’s support for over 185+ different WordPress plugins and third-party apps to help you create endless automations and run your WordPress blog more efficiently.

You can get started with the free version of the plugin, which supports all kinds of WordPress plugins and actions.

Alternative: Thrive Automator is a great alternative for WordPress automation. It’s a completely free plugin that lets you connect your favorite tools with your WordPress website.

2. Constant Contact

Constant Contact is the best email marketing service for small businesses. It lets you stay in touch with your visitors after they leave your website.

You can use it to create automated email sequences to build customer relationships, sell products, and more.

Plus, it’s very easy to set up and create your own email newsletters. You can use the drag and drop email creator and bundled email templates to quickly create beautiful emails to send to your subscribers.

It also integrates with popular lead generation tools like WPForms and OptinMonster to fully automate your lead generation and follow-up process.

For more details, see our guide on WordPress email marketing automation.

Note: You can use our Constant Contact coupon code to get 20% off your monthly plan.

Alternatives: Brevo (formerly Sendinblue), HubSpot, and Drip are great alternatives for email marketing automation.

3. OptinMonster

OptinMonster is the best conversion optimization software and WordPress popup plugin in the market. It lets you automate your lead generation and convert website visitors into new email subscribers and customers.

OptinMonster includes a library of high-converting templates you can use to create location-based popups, announcement bars, slide-ins, gamified spin wheels, and more to capture your user’s attention.

All of the templates can be fully customized with the drag and drop builder.

There are also advanced targeting features so that each campaign will display based on the rules you decide. For example, you can have popups that display for visitors in a certain location or show targeted messages for different pages on your website.

Note: You can get a free version of OptinMonster to get started.

4. WPForms

WPForms is the best contact form plugin in the market, used by over 6 million websites. It’s very beginner friendly and lets you create forms that make it easy for your visitors to get in touch with you.

The drag and drop form builder lets you quickly create a nearly endless amount of forms like contact forms, order forms, email subscription forms, survey forms, and more.

Beyond beginner-friendly form creation tools, you’ll find advanced features like conversational forms, geolocation tracking, login forms, and much more.

WPForms easily integrates with a ton of other tools and plugins, so you can easily automate any action after someone fills out your form.

For example, you could automatically send the data to a Google Sheet, register new users on your membership site, get an SMS message from your form, and much more.

The free version of WPForms lets you create simple contact forms, but for the more advanced form creation features, you’ll need to update to WPForms pro.

5. Chatbot

Chatbot.com is the best AI chatbot software for WordPress. It lets you easily automate live chat on your website by setting up your own chatbot.

It comes with an easy-to-use chatbot builder and template library, so you can quickly create your own chatbot without any coding or technical skills.

The templates include different scenarios where a user might reach out to live chat, including customer support, bookings, selling products, and more.

Plus, it integrates with popular live chat software like LiveChat, so you can have a live agent jump in if the user needs extra help.

6. HubSpot

HubSpot is one of the best CRM software for small businesses. It allows you to manage your leads better and automate aspects of your online marketing.

With HubSpot, you can easily manage your marketing, sales, and customer service together in one place. All of your customer data will be updated automatically.

You can view detailed performance reports to help you improve your sales and lead generation process.

Plus, it integrates easily with all the top email marketing and lead generation plugins and tools.

You can get access to the core features of the CRM for free, but to get even more features and advanced tools, you can upgrade to one of the paid plans.

7. TrustPulse

TrustPulse is the best social proof plugin for WordPress that lets you set up automatic notifications to improve website conversions and make more sales.

TrustPulse automatically monitors activity on your site. When potential customers are close to buying something on your site, they will see a notification from other customers who have just made a purchase.

By simply displaying social proof, you’ll give your visitors a nudge to complete their purchase.

TrustPulse can be installed on any website without any code and customized to easily match your website’s design.

Plus, there are advanced targeting options so you can choose which products and pages you want your social proof notifications to display on.

For more details, see our guide on how to use FOMO to increase conversions.

8. Smash Balloon

Smash Balloon is a collection of 5 different WordPress social media plugins that let you add social feeds from Facebook, Instagram, Twitter, TikTok, and YouTube to your website.

It’s the most popular social media feed plugins for WordPress, used by over 1.7 million websites.

Smash Balloon automates your website content by displaying your latest social media activity. This can save you time and keep your website content fresh while keeping visitors engaged on your site.

Plus, it can boost your social proof by displaying your social media followers, comments, and like counts.

There are a lot of different ways you can customize how your social media feeds display.

For example, you can customize the design to match your brand, choose from a handful of pre-designed templates, and even add Instagram shoppable feeds to make more money.

All of your feeds will be automatically updated when you post new content to your connected social media accounts.

You can choose to add individual social media feeds to WordPress, or use the Smash Balloon Social Wall plugin to display all of your social media feeds in one place.

In addition, Smash Balloon offers the Reviews Feed Pro plugin. This allows you to automatically display reviews from Facebook, Google, Yelp, and TripAdvisor in WordPress.

There are also free versions of Smash Balloon available to let you try before you buy.

9. RafflePress

RafflePress is the best WordPress giveaway and contest plugin in the market that lets you grow your email list, traffic, and social media followers with giveaways and contests.

It has a drag and drop builder, so you can easily create successful giveaways using proven templates that will attract your visitor’s attention.

To enter your giveaway, your visitors will need to enter their email address, so you can automatically gain new email newsletter subscribers.

Plus, you can connect other tools you’re using like your WordPress form plugins, WordPress CRM, marketing automation tools, and more.

There is a free version of RafflePress available. If you want more powerful features to skyrocket and automate your growth, then you need to get RafflePress pro.

10. MonsterInsights

MonsterInsights is the best analytics solution for WordPress used by over 3 million websites.

It helps you automate tracking on your website with Google Analytics, without having to modify your tracking code. For more details, see our beginner’s guide on how to install Google Analytics in WordPress.

Plus, you can view these stats directly inside your WordPress dashboard. You’ll get a quick overview of your traffic sources, most popular pages, and more.

You can optimize your website to get more traffic, revenue, and email subscribers when you know this information.

MonsterInsights has a free version available, but to unlock the tool’s true power, you’ll want to upgrade to the premium version.

11. SeedProd

SeedProd is the best drag and drop WordPress page builder in the market, used by over 1 million websites.

With SeedProd, you can create beautiful landing pages to automate things like product sales, webinar signups, newsletter subscriptions, and more.

There are built-in blocks that let you add things like countdown timers, optin forms, and more to build urgency and get your visitors to take action.

Plus, you can integrate your landing page with your email marketing service to send an automated email after they sign up.

The lite version of SeedProd lets you create simple maintenance mode pages, but for advanced page building features, smart blocks, and the library of templates, you can sign up for the pro version.

Update: SeedProd now offers a complete drag and drop theme builder. You can use this to easily create custom WordPress themes, no coding required. Plus, it comes with an AI assistant that can instantly generate text and images for your site.

12. PushEngage

PushEngage is the best push notification software for WordPress. It lets you send automated push messages to your visitors after they leave your website.

You can set it up to automatically send out new blog post notifications, or use it to send custom messages.

It comes with all kinds of advanced marketing features like automatic drip campaigns, opt-in reminders, interactive messages, and more.

Your campaigns can be customized to work with your online store so you can increase revenue and reduce abandoned carts.

The level of personalization and targeting available will greatly help to improve your website conversions. For more details, see our guide on how to add web push notifications to WordPress.

Bonus: FunnelKit Automations

FunnelKit Automations is the best marketing automation tool for WooCommerce websites.

It lets you easily set up automated emails and SMSs for abandoned cart recovery, lead nurturing, post-purchase education, next order coupons, and more.

You can use the drag and drop email builder to customize your WooCommerce emails, and there’s a library of pre-built email sequences that you can set up in a single click.

There’s also a visual email automation builder for creating custom workflows. This makes it easy to choose which emails to show based on the user’s action and when to show them.

FunnelKit Automations is a sister product to FunnelKit (formerly WooFunnels), which is a powerful sales funnel builder for WooCommerce. It lets you easily create high-converting checkouts, one-click upsells, order bumps, and more.

We hope this article helped you find the best WordPress automation tools and plugins. You may also want to see our guide on how to build a WordPress website with AI and our expert picks on the best payroll software for small businesses.

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