If you’re looking for a way to boost conversions in your eCommerce store, then offering a points and rewards system is a great solution. It encourages users to purchase more products and get prizes that they can redeem later on.
Since there are hundreds of reward system plugins available, choosing the right one for your needs can be intimidating. To help you choose the right one for your site, we tested some of the most popular plugins on the market.
We examined different factors like ease of use, features, and pricing. The results showed that Loyalty Program by Advanced Coupons, FunnelKit Cart, and YITH WooCommerce Points and Rewards are some of the top plugins you can use in your WooCommerce store.
In this article, we will review these and more of the best WooCommerce points and rewards plugins in depth.
In a hurry? No worries! Here are our top picks so you can quickly choose the best WooCommerce points and rewards plugin for your site.
| Rank | Plugin | Standout Feature | Price |
| 🥇 | Loyalty Program by Advanced Coupons | Feature rich plugin | Paid |
| 🥈 | FunnelKit Cart | Optimize sales funnels | Free + Paid |
| 🥉 | YITH WooCommerce Points and Rewards | Customized points system | Paid |
| 4 | Points and Rewards for WooCommerce | Best for startups | Free |
| 5 | WPLoyalty | Pre-built loyalty campaigns | Free + Paid |
| 6 | WooCommerce Points and Rewards | Clean reward systems | Paid |
| 7 | Gratisfaction | Free loyalty program plugin | Free |
How We Test & Review WooCommerce Points & Rewards Plugins
A WooCommerce points and rewards plugin allows you to offer incentives to customers with points for their purchases and actions. These points can then be redeemed for different rewards like free products, discounts, free shipping, and other benefits.
Picking the right plugin for your WooCommerce store can be tricky because there are hundreds of options. To help you out, we tested and reviewed some of the best WooCommerce rewards plugins on the following criteria:
- Hands-on testing – Over the last 16+ years, we’ve tested thousands of WooCommerce plugins. We went through multiple WooCommerce points and rewards plugins and shortlisted the 7 best options.
- Ease of use – When testing the plugins, we considered how easy they were to use and configure. We looked for options that were beginner-friendly, offered a simple setup process, and didn’t require coding.
- Features and other benefits – In addition to offering a reward system for your WooCommerce store, we also looked for other features and benefits. For instance, we looked at features like gamification, pre-built campaign templates, A/B testing, personalized points systems, and more.
- User reviews – Another factor we considered while testing the plugins was user reviews. We went through multiple reviews on the WordPress.org website and looked at the positive and negative comments users had about the plugins.
- Pricing – When it comes to picking a WooCommerce points plugin, it’s important to consider the price. We looked at each plugin’s pricing plans and also checked if they offered free plugins.
Why Trust WPBeginner?
At WPBeginner, we have over 16 years of experience in WordPress, design, eCommerce, conversion optimization, email marketing, SEO, and online marketing.
Our team of WordPress experts extensively reviewed each WooCommerce points and rewards plugin featured in this article and thoroughly tested them on real websites.
To learn more, see our complete editorial process.
That said, let’s look at some of the best WooCommerce rewards and points plugins.
1. Loyalty Program by Advanced Coupons
Loyalty Program by Advanced Coupons is the best points and rewards plugin for WooCommerce. It makes it very easy to add incentives for customers to purchase more products in your online store.
In our testing, we found that the plugin was very easy to set up. The best part is that you can use the default settings out of the box and start a loyalty program within a few minutes.
The plugin also makes it super simple for customers to keep track of the points they’ve earned. You can add customizable notices to inform customers about their points, how the reward system works, and how they can easily redeem the points at any time.
Another interesting feature we found during our testing was the different ways you can allow customers to earn points. With a click of a button, you can reward customers for purchasing products, leaving a review, commenting on a blog post, and more.
Advanced Coupons offers other features, such as free gift coupons, BOGO deals, shipping discounts, and more. It also lets you set up conditional logic so that a coupon can automatically be applied based on products in the cart, subtitles, or recently added products.
If you want to learn more about its features and other plugins, then please see our detailed Advanced Coupons review.
Pros:
- Create a loyalty program within minutes
- Select how customers can earn points
- Show personalized notices for points earned
- Allow customers to easily redeem points
- View reports of points earned and redeemed
Cons:
- The loyalty program feature isn’t available in the free version
Why We Recommend Loyalty Program by Advanced Coupons: After testing different points and rewards WooCommerce plugins, we found that the Loyalty Program by Advanced Coupons is the best option for all types of online stores. It is beginner-friendly and offers lots of features compared to other plugins on the list.
Pricing: Loyalty Program by Advanced Coupon prices start from $79.50 per year.
2. FunnelKit Cart
FunnelKit Cart (formerly called WooFunnels) is a user-friendly WooCommerce sales funnel builder. It lets you create high-converting lead pages, upsells, and checkout pages, as well as offer rewards to customers to boost sales.
With FunnelKit, you can gamify the shopping experience for customers. When a user adds items to the cart, they can unlock a special gift when the price reaches a certain threshold. Basically, it lets you add milestone-based rewards and incentives to your WooCommerce cart.
For example, if a customer adds items worth $25, they can enjoy free shipping. If they spend $50 or more, they get an additional 10% discount.
When testing the plugin, we found that it offers 3 types of rewards. These include free shipping, a discount coupon, and a gift.
Besides that, FunnelKit offers other features to boost sales in your online store. For example, you get a template library, pre-built automation options, A/B testing, conversion pixel tracking, integrations, and more.
Pros:
- Add rewards to your cart
- Easily optimize your sales funnel for conversions
- Beginner-friendly to use and set up
- Seamless integration with other plugins and themes
- A/B test your sales funnels
Cons:
- Upsell or cross-sell features are not available in the free version
- Limited templates in the free version
Why We Recommend FunnelKit Cart: If you’re looking for a WooCommerce plugin that lets you optimize your sales funnel and add a reward system to cart pages, then we highly recommend FunnelKit Cart.
Pricing: FunnelKit Cart prices start from $99.50 per year. There is also a free version you can use to get started.
3. YITH WooCommerce Points and Rewards
YITH WooCommerce Points and Rewards is the next plugin on our list. It helps you create a loyalty program for your online store and reward customers for their actions.
Our first impression was that the plugin would be complicated to use. However, that’s not the case. It is very easy to use and offers different settings to customize the points system.
For instance, you can automatically assign points for each purchase or manually award points to different customers. There are 4 types of points to choose from, which include assigning a fixed amount of points, setting a percentage amount, setting a fixed amount based on product price, or not assigning any points.
Besides that, YITH WooCommerce Points and Rewards offers a bunch of extra points options. You can reward customers when they register, first login, referral link signup, customer’s birthday, and more. The plugin also shows custom banners to encourage users to spend more and collect more points.
Pros:
- Automatically award points to customers
- Show custom banners to encourage more points
- Send email notifications to customers regarding their rewards
- Allow customers to view and redeem earned points
- Easily track users and the points they’ve earned
- Award extra points based on user actions
Cons:
- There is no free version
Why We Recommend YITH WooCommerce Points and Rewards: It is perfect for anyone who wants to add a reward program to their WooCommerce store. The plugin is very easy to use and offers lots of options to customize the points system.
Pricing: YITH WooCommerce Points and Rewards is a premium plugin that will cost you $139.99 per year.
4. Points and Rewards for WooCommerce
Points and Rewards for WooCommerce is a free plugin that offers almost all the features you’d find in a premium plugin to create a loyalty program for your eCommerce store.
For instance, you can award points to customers based on different actions like signing up, clicking a referral link, spending above a specific amount, purchasing a particular product, and more.
One feature that stood out for us was that store owners could assign points on previous orders that were fulfilled before installing this plugin. It’s a great way to increase customer loyalty and boost sales.
Other than that, the plugin also offers different user levels and badges to customers. It even offers a spin-to-win wheels option where users can win more points.
Pros:
- Simple and easy-to-use plugin
- Seamless integration with WooCommerce
- Assign points on previous orders
- Allow customers to redeem points in the cart or at checkout
- Membership system for exclusive offers
Cons:
- Doesn’t offer personalized banners
- Points expiration and product purchase are not available in the free version
Why We Recommend Points and Rewards for WooCommerce: If you want a free plugin for setting up points and rewards in WooCommerce, then this is the best option. It offers great features that you’d find in different premium plugins.
Pricing: The Points and Rewards for WooCommerce plugin is free to use.
5. WPLoyalty
WPLoyalty is a powerful WooCommerce rewards and points plugin that allows you to create customized loyalty programs. It offers lots of features and lets you reward customers for multiple actions.
We particularly like the feature of customized campaigns and rewards. The plugin comes with pre-built campaigns that you can use for your WooCommerce store. For example, you can create a campaign for points for purchase, rewards based on spending, writing a review, birthdays, and more.
Besides that, it is very easy to customize each campaign and set the point system. WPLoyalty lets you add different levels to the loyalty program, set an expiration date, send email notifications, and integrate with multi-currency plugins.
The best part is that you can choose from different reward types. These include percentage discounts, free shipping, free products, and more.
Pros:
- Create customizable loyalty programs
- Choose from pre-built campaigns
- Beginner-friendly to use
- Set expiration date for campaigns
- Reward customers based on multiple actions
- Manage customers and points with easy to understand dashboard
Cons:
- The free version has limited features
Why We Recommend WPLoyalty: It is a perfect plugin for new WooCommerce websites that want a premium points and rewards plugin. The plugin is packed with features and offers affordable pricing plans along with a free version.
Pricing: WPLoyalty prices start from $79 per year. There is also a free version you can use to get started.
6. WooCommerce Points and Rewards
WooCommerce Points and Rewards is a WooCommerce extension that lets you award points for purchases and other actions performed by a user. It is a basic and clean plugin that makes it very easy to set up a loyalty program.
When testing the plugin, we found that you can only redeem the points for discounts. Unlike other WooCommerce points and rewards plugins, there isn’t an option to offer other incentives to customers.
That said, you can define the value of points for each purchase and action. It also lets you control the maximum discount that can be applied to the cart or any product. Plus, the plugin shows a log of all the points earned by customers and lets you manage them from the WordPress dashboard.
Pros:
- Clean and beginner-friendly plugin
- Offer points that can redeemed for discounts
- Easily manage customer points from your dashboard
- Award points for different user actions
- Control values of points and discounts
Cons:
- Lacks features offered by other premium plugins
- Expensive pricing plan
Why We Recommend WooCommerce Points and Rewards: The plugin is great for WooCommerce store owners who want to offer points to customers that can only be redeemed as discounts.
Pricing: WooCommerce Points and Rewards will cost you $179 (billed annually).
7. Gratisfaction
Gratisfaction is another free WooCommerce loyalty plugin. The plugin lets you award points to users based on actions and allow them to redeem the points for discounts.
The best part about using Gratisfaction is that it offers a wide range of customer actions for awarding points. For example, you can offer points for subscribing to an email list, sharing on social media, watching a video, and more.
Besides that, you get pre-built templates to create multiple types of programs, including loyalty programs, instant win campaigns, contests, giveaways, and purchase-to-win campaigns.
Pros:
- Pre-built campaign templates
- Reward points based on different actions
- Create multiple campaigns
- Lightweight and simple plugin
Cons:
- Lacks customization options
- Offers only discounts as rewards
Why We Recommend Gratisfaction: We recommend this plugin to anyone looking for a free WooCommerce loyalty plugin and who wants to create other types of campaigns to boost sales.
Pricing: Gratisfaction is a free WordPress plugin.
Which Is the Best WooCommerce Points and Rewards Plugin?
Overall, we found Loyalty Program by Advanced Coupons to be the WooCommerce points and rewards plugin.
It gives you full control over the points you might want to award for different user actions. For instance, users can earn points for purchasing products, leaving comments, reviewing a product, and more.
Plus, you can offer different incentives like free shipping, free products, discounts, BOGO deals, and other rewards to customers for redeeming their points.
With all these features, affordable pricing plans, a free plugin version, and a beginner-friendly interface, Advanced Coupons is the best solution for creating a loyalty program in WooCommerce.
FAQs about WooCommerce Points and Rewards Plugins
Here are some commonly asked questions about points and rewards plugins for WooCommerce.
1. How do I add reward points in WooCommerce?
There are lots of WooCommerce plugins you can use to create a loyalty program and award points to customers. These points can then be used to perform different actions or purchase products. We recommend using the Loyalty Program by Advanced Coupons plugin because it offers a lot of features and is very easy to use.
2. How do I increase sales in WooCommerce?
There are different ways to boost sales in WooCommerce, such as providing discounts, running flash sales or giveaways, and offering points to customers that they can redeem for free prizes.
Best Guides for Your WooCommerce Store
Here are some additional resources you can go through to take your WooCommerce store to the next level:
- How to Set Up WooCommerce Abandoned Cart Emails
- How to Create an Order Bump for WooCommerce (Step by Step)
- How to Convert WooCommerce Visitors into Customers
- How to Enable Customer Tracking in WooCommerce with Google Analytics
- Best WooCommerce Dropshipping Plugins (Compared)
- Best WooCommerce Automations to Increase Sales
We hope this article helped you learn about the best WooCommerce points and rewards plugins. You may also want to see our guide on how to set up installment payments in WooCommerce and the best WooCommerce email customizer plugins.
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