Since I started WPBeginner (over 15 years ago), one of the most asked questions I get from readers is: how much money does WPBeginner make?
Some of you might think that I’m making this up, but I’m not.
If you were to search for WPBeginner in Google, then you’d notice that one of the top related search keywords is “wpbeginner income”.
Now, I know that several popular bloggers share detailed income reports, and some of them have even built their brands around that. I have had several readers tell me that I would be more popular if I shared the WPBeginner income report, but honestly, I am not interested in having readers like me because of how much money WPBeginner makes.
I want our readers to like and follow WPBeginner for the quality of content that we publish.
But since the question about WPBeginner income keeps coming up, I want to take some time and answer it in the best way possible without compromising my personal core values.
I believe that success and failure are both temporary conditions, and it’s important to stay humble at all times. This is why I have never shared any WPBeginner income reports.
I feel bloggers that share income reports are “showing off”, but that’s just my opinion.
I definitely understand that a lot of users who are just starting a blog find these blogging income reports inspirational.
However, I feel that sharing WPBeginner’s income would not be helpful to our readers because it’s hard to relate to it.
Why?
Because WPBeginner is not a typical blogging business. We don’t just make money by selling ads or affiliate links. As a matter of fact, you can’t even buy an ad on WPBeginner. The majority of the affiliate products that we recommend are the ones that we use ourselves.
So, how does WPBeginner really make money?
We make money by selling our suite of software and WordPress plugins, including: OptinMonster, MonsterInsights, WPForms, SeedProd, WP Mail SMTP, RafflePress, All in One SEO, Smash Balloon, and many more.
Our software are currently used by over 25 million websites.
And a big reason for the popularity of our plugins is the marketing power of WPBeginner.
Although we don’t sell any plugins directly on the WPBeginner website, the longstanding goodwill that we have earned in the community has helped us build independent brands for each of our plugins.
Aside from that, we also have investment stakes in various other WordPress-focused companies through our WPBeginner Growth Accelerator fund, which includes MemberPress, Pretty Links, Formidable Forms, Advanced Coupons, ThirstyAffiliates, Uncanny Automator, and WooCommerce Wholesale Suite.
So What Is WPBeginner’s Income?
The best way to think about WPBeginner income is to look at everything this blog has helped me build. With everything combined, the WPBeginner blog has helped build a strong 8-figure annual business.
If I were to use the “blogging industry lingo”, then I would be an eight-figure blogger, but I don’t like this label (more on this below).
Since “eight-figure blogger” is not a commonly used term, some of you might be wondering what does that really mean?
You may have seen bloggers labeling themselves as “six-figure bloggers” or “seven-figure bloggers”.
In a true sense, these labels are defined as:
- Six-figure – annual income over $100,000 USD
- Seven-figure – annual income over $1,000,000 USD
- Eight-figure – annual income over $10,000,000 USD
When I first started blogging, it was my dream to join what I thought was a “cool-kids” club. But as I progressed in my blogging journey, I began to really dislike this label.
Why?
Because I saw so many spammers and “wanna-be online experts” misusing the label to trick new users into buying their bulls**t make money online / get-rich-quick courses or mentorship programs.
Below are some examples of people misusing the label to trick beginners:
- I have seen bloggers use the label six-figure blogger because their blog got over 100,000 visitors that year (not revenue).
- I have seen “wanna-be experts” use the label seven-figure blogger because they worked for a larger company that made over a million dollars online, and they’re taking credit for that (basically lying).
- I have seen folks combine their earnings over 8 – 10 years to call themselves six or seven-figure bloggers. This is a commonly used technique in MLM / pyramid scheme programs.
- I have seen some bloggers who make six figures, but it’s in a different currency (so not entirely accurate if you’re looking for USD).
Basically if you’re just starting out, please be very cautious when you notice someone labeling themselves six-figure or seven-figure bloggers.
If this person is selling you a course that will supposedly help you replicate their success, then 99.9% of the time, it’s a scam. Don’t waste your time or money.
There are no shortcuts to making money online.
It takes a lot of work, and you have to treat your website like an actual business. Yes, it is a REAL job.
As long as you’re willing to do the leg work, I think you can make money blogging. Here are some articles that can help:
- “Proven” Ways to Make Money Blogging with WordPress
- Actionable Tips to Drive Traffic to Your New WordPress Site
- Must-Have WordPress Plugins for Every WordPress Site
- Most Important Things You Need to Do After Installing WordPress
- Ultimate WordPress SEO Guide for Beginners
- “Expert Tips” That I Wish I Knew Before Starting a Blog
- “Proven” Online Business Ideas That Actually Make Money
- How to Make $5000 of Passive Income Every Month in WordPress
Final Thoughts on WPBeginner Income Report
If you came here looking for the exact WPBeginner income amount, then I am sorry to disappoint you.
The truth is questions like “how much money WPBeginner makes right now” or “how much did WPBeginner make two years ago” are meaningless.
Knowing how much money another blogger / entrepreneur makes is NOT going to help you succeed.
Think about it: We all know the net worth of Bill Gates, Mark Zuckerberg, Elon Musk, Warren Buffett, etc. Knowing their income does not help us become billionaires.
However, understanding and focusing on the right metrics will definitely help you set smarter goals, which, as a result, will help you succeed in your online venture.
If you’re just starting your blog / online business, then do not obsess over other blogger’s income. It will make you anxious and unhappy. Focus on your work and keep on moving forward.
The most important part is to really love what you do.
When I first started WPBeginner (over 15 years ago), it didn’t make much money. I simply enjoyed helping people do more with WordPress.
Our goal at WPBeginner is to provide cutting-edge helpful WordPress tutorials that are easy to understand for small businesses, bloggers, and non-techy WordPress website owners.
And to this day, that has been our #1 priority. I think staying true to our values has helped us grow WPBeginner into the largest unofficial WordPress resource site in the world.
I want to thank you for your continued support of WPBeginner, and I look forward to providing even more helpful WordPress tutorials and products to help you grow your business.
If you liked this article and want to follow my entrepreneurial journey, then please consider following me on Twitter (for business insights) and Instagram (for fun travel photos).
Also please consider subscribing to the WPBeginner YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.
Mrteesurez
I appreciate your genuine advice. Indeed, you are an honest mentor. Thank you for referencing and educating us rather than showing flashy income reports. As you’ve said, focusing on the right metrics and providing real value is crucial. From my experience, it’s more beneficial to concentrate on creating meaningful content and engaging with your audience, rather than getting distracted by comparisons or income statistics. Your commitment to offering high-quality, free WordPress tutorials exemplifies this approach perfectly, and your success underscores the importance of staying true to one’s mission. Kudos!
kzain
Kudos to the WPBeginner team for their transparency and honesty! It’s truly inspiring to see how a passion project can turn into a successful business while still prioritizing the community’s needs.
Your journey is a testament to the power of dedication, hard work, and providing value to others.
Congratulations on your achievements and thank you for being a shining example of ethical entrepreneurship!
Keep up the good work!
Dennis Muthomi
totally agree with Balkhi’s wise words – “The focus should be on understanding the right metrics and providing value, rather than obsessing over others’ income numbers.” It’s easy to get caught up comparing, but knowing others’ income doesn’t really help. really appreciate that WPBeginner stays true to its mission of providing high-quality, FREE WordPress tutorials instead of getting sidetracked by showing income report.their success is well-deserved
Jiří Vaněk
Great idea. I also read this article first to find out the exact number. However, the number does not matter. Great for me that you inspire me with your content and I have learned a lot here. And all this absolutely free. So if you’re earning eight figures, you definitely deserve it.
Kabsha Majid
If there are only 0.1% of people who don’t scam using online courses and bragging content, then I know one of them. And I’m happy; there are still honest people in the world. Such great mentors like you are really rare these days.
WPBeginner Support
Happy we can bring free tutorials that you can trust
Admin
Israel
I honestly appreciate your blog and the truth you just told, thank you. I’m starting my own blog very soon and I hope to a lot from you.
WPBeginner Support
We wish you luck with starting your own site and if you run into any trouble, us and our articles will be here to help!
Admin
Paolo Euvrard
I am glad you do well. It is well deserved, and I am a big fan since the beginning. Thanks for all.
WPBeginner Support
Glad you like our content
Admin
Jornes
I came across to your WPBeginner since the day I started using WordPress for my websites(about a few years ago). Learned a lot of things from this tutorial blog. When I need a solution on WP, your blog helped for sure.
Thanks for the great content contributed!
Keep the good works.
WPBeginner Support
Thank you for your kind words and glad our content has been helpful
Admin
Sanjay Jangam
Well explained. Thanks for inspiring. Wish you all the best and keep up the good work.
WPBeginner Support
Thank you, we’ll make sure to keep it up
Admin
Shiju M
Your journey was awsome. Keep inspiring us.
Thanks for the report. I like your wordings “Sharing the exact number is not going to help anyone”. Thats really true.
By shiju m
Arshad Hussain
Dear,
This is very helpful post for new bloggers who wants to create their blog for their passion, not for only earn money om the front of internet,
Thanks.
WPBeginner Support
Thank you for the kind words, glad our article could be helpful
Admin
Fred Ticer
My question was not how much money does WP Beginner make, but in what way does it make money. Google search brought up your post, which perfectly answered my question and gave me a ton of good information.
Incidentally, I already subscribe.
Thanks for a very informative post.
Fred Ticer
WPBeginner Support
Glad our article could answer your question
Admin
dinislambds
You are creating awesome contents and that’s very important for us for sure. Thanks for the post!
Abhishek Pandey
I Am A 14 Year Old Newbie Blogger, Who’s Just Exploring New Things To Learn, And When It Come To WordPress, I Thinks WpBeginner Is Best Blog To Learn Wordpress!
Tomy saputra
hello syed, I think your thinking is really genius, showing income is not a good thing for users.
I like your style
Anna Ballard
Thank you for being opening and sharing like you have, but please know that there are plenty of us out here in internet land that feel that it is certainly nobody’s business unless you and your company want it to be there business.
Your company deserves every penny of the money that you have successfully earned. Like you said, your work isn’t a get rich quick scheme, and that in itself is one of the reasons why you continually have success (one of the many reasons).
Thank you for being an inspiration.
Tyler Golberg
It was great meeting you last year at WordCamp US! I can definitely see why you’ve been so successful after listening to you for only an hour at the WP products meetup.
It’s also awesome to see John Turner and you have joined forces!
Editorial Staff
Thanks Tyler
Admin
Amit
That’s great syed, i follow your blog last four month and content is very nice. I am trying to build blog like you.
Editorial Staff
Thanks Amit – much appreciated and all the best
Admin
Ann
You provide a wonderful resource, great plugins, and deserve every dime you make! Thank you for all you do!
Editorial Staff
Thanks Ann. It means a lot to have your support
-Syed
Admin
John Le Fevre
I couldn’t care less how much you earn. Lots of people gets lots of views and followers generating low kevel content and appealing to the lowest common denominator. But if your content doesn’t justify my time then I won’t be a visitor. That has never been the case with WP Beginner
Editorial Staff
Thanks John. We do our best to provide the highest quality of content, and I’m glad to have your support.
-Syed
Admin
Michelle
Thanks for this post. Many bloggers and website owners compare their stats with others’ (revenue, followers) and I realized that that’s not the end-all and be-all of having a website. It’s about giving help/giving back to others. To be honest, I turned to WPBeginner when I migrated from free Wordpress to a self-hosted blog. Your generosity in giving tips and tricks helped me a lot. So super-thanks and keep on doing what you love.
Editorial Staff
Thanks Michelle for your kind words. Glad that you found WPBeginner helpful, it means we’re serving our purpose for existence.
I truly appreciate your support
-Syed
Admin
Jumedeen Khan
Do you know,
Whenever it comes to WordPress, I suggest WPBeginner for my customers, because this is awesome blog to learn wordpress with A to Z guide.
Editorial Staff
Thanks Jumedeen
-Syed
Admin
Steve
Hi Syed.
Love your candidness. I’ve never liked those monthly income reports. Unsubscribed from a well known female marketer for spamming me with her income reports. No substance, just showing off trying to impress me.
Anyhow, looks like these 4 domain names are taken:-
8FigureBlog.com
EightFigureBlog.com
EightFigureBlogger.com
8FigureBlogger.com
Probably worth quite a bit to someone who earns $10M a year considering there won’t be that many who ever get to achieve those figures from blogging alone.
Editorial Staff
Thanks for leaving a comment Steve, and I appreciate your support.
Those are neat domains, and I hope those who own it don’t use it to scam others.
Admin
Carolyn Garcia
Hi Syed, This is Carolyn Garcia, I wanted to leave a comment because I truly believe in what you mentioned above, It should not matter what a person makes from their business 100% true, I am still a newbee blogger I have had my website since Dec 2017 Jan 2018 and still I haven’t made up any blog pages or content. Why because I have tons of notes, but still not understanding yet enough to launch jaydeandjewelsbaking.com I feel I need more to my site including above. Besides the point of my site, I have been offered many times to buy from different sites. Being a newbee I don’t have that kind of money to buy this one or that one, but yes I agree you have to watch for scams. I agree with you all the way, Thanks Sincerely Carolyn Garcia
Editorial Staff
Hey Carolyn,
I too sometimes get caught up with the curse of perfection. In my opinion, it’s best to just launch the blog and improve as you go along with reader’s feedback.
All the best in your journey
-Syed
Admin
Jeff
Great article! I have always wondered about those income reports and why I can’t do that either. Thanks for the helpful advice you offer on your website and the success you have received through hard work!
Editorial Staff
Thanks Jeff for the kind words and your continued support.
-Syed
Admin
Mark
You say you do not like to brag.. On your instagram is a picture of your new Porsche..
Editorial Staff
I’m sorry if that came off to you as bragging. That’s not my intention. I shared that with my friends and family on Instagram, and it was the only picture since I got that car.
In my opinion, I’d be bragging if I was taking a vain picture of myself in that car every day.
Cheers
– Syed
Admin
Andy
Hi,
I have a bit different question. How much costs to keep wpbeginners onlie? Let’s say annually.
Regards
Martyn
Good for you – stick to your principles. Nobody’s business actually. Keep the good work coming!
Editorial Staff
Thanks Martyn. I appreciate you
-Syed
Admin
Eric
Totally agree! No fault for asking, but also no fault for not disclosing exact figures. It’s enough to know that you’re producing phenomenal content, and that this is being successfully monetized.
Thanks a bunch!
Editorial Staff
Thanks for the kind words Eric and I truly appreciate your support.
-Syed
Admin
Gin
Hello Mr. Syed, I totally get the discomfort in discussing money with others, as I share that same view. I think you’re doing an awesome job with your website as it helps me and I’m a semi-newbie with WP. Keep up the great work, you’re doing fantastic!
Editorial Staff
Thanks for your support Gin. I really appreciate you
-Syed
Admin
srinivasa chennareddy
Right way to put it. I am 2 months old in to blogging, aspires to be a publisher. Acquired couple of blogs and just starting. But there is very less genuinity in what I have seen till now whether it is flippa, or other platforms. Many so called bloggers are not actually bloggers but gold diggers, some are even con artists trying to manipulate beginners and sell them stuff of little value. On the other side, it is Good to know couple.of good people people like syed working for the over all betterment. I am sure that the more I know, the more I will find people helping others.
Editorial Staff
Thanks Srinivasa for your kind words. I wish you all the best in your blogging journey
-Syed
Admin
Jeannette Paladino
Hi Syed —
I see no reason why anybody would need to know your income. I have found your posts to be enormously helpful, especially when I first starting blogging almost 10 years ago.
Thanks for your help all this time.
Jeannette
David James
I totally agree. Income comparison in this context is no-one else’s business. While Syed and WPBeginner continue to supply this free service, what purpose would it serve to talk money.
Keep up the good work.
dj
Editorial Staff
Thanks Jeannette for your continued support of us. I have definitely enjoyed following your journey over the years
-Syed
Admin
Matt
You can’t put a price on the amount of value you deliver! I love this blog, it’s my go to!
Also what you make is none of my bloody business!
Keep up the good work!
Editorial Staff
Thanks for the kind words and support Matt. I truly appreciate it
Admin
Mauwiks
You’re the man! I like the idea…
Editorial Staff
Thanks Maukis for your support
Admin
Marie-France
I like your way of thinking!
Editorial Staff
Thanks Marie-France
Admin
ken
I am quite intrigued
This inspired the shii outta me
Editorial Staff
Thanks Ken – I’m happy to be the source of inspiration. All the best.
-Syed
Admin
Greg Shaw
Great article. Thank You for sharing this!
Marcy
I don’t know why so many people are concerned with your income. I just love that you are a fabulous resource that I have desperately needed and constantly used – and still use and will continue to use. Thank you for what you provide to the community, and I hope you make enough income to keep doing it for a long time.
Editorial Staff
Thank you so much for your continued support Marcy. I really appreciate it
-Syed
Admin
Sean M
Hey come on now, not need for this bait-click level title and post.
If you do not want to tell your income (which IS valuable because it gives an idea of whether blogging, etc is WORTH IT financially) then re title the post as “Why I will not state my income publicly”.
Editorial Staff
Hi Sean,
Thanks for leaving a comment. I did give a pretty clear idea of the WPBeginner income by sharing the range, and I hope that leaves no doubt in anyone’s mind that blogging can be a very successful venture.
– Syed
Admin
Alvin
Those bloggers that are doing exceptionally well like you guys do not normally publish income reports. I understand why now. Dayum.
Sam
The content you publish is always excellent- jargon-free for non-nerds, relevant. Thank you!
Editorial Staff
Thanks for your support Sam
-Syed
Admin
BARBARA
Thank you so much for your integrity and support for all who want to know about Wordpress and use it. You make it so easy. I am 71 and just starting to build my site. I am excited and scared but I know I can turn to wpbeginner for informatio and support.
WPBeginner Support
Hi Barbara,
Thank you for kind words and support. It means a lot and we truly appreciate it.
Admin
Joy Borum
Though I am not ready to really “go at it” re: Center4Joy, needing to focus on my initial business and 2 sick family members, I truly appreciate and enjoy your pieces. Thank you.
Editorial Staff
Thanks Joy for leaving a comment. My well wishes to your family members, and I hope they get well soon. All the best.
-Syed
Admin
Ashish Verma
Thanks. Very true .. focus should be on what should be done, honestly. Everything else follows.
Regards.
Ahmed Ismail
The next time someone asks you what you make, tell them, “Not enough for all the work I do.” and then ask then to send you their W2 and 1099 forms.
What difference does it make to your users what you make? You provide a service that the market has found valuable. When they don’t find it valuable anymore they don’t have to purchase from you.
Of all the questions you have to deal with to provide excellent service on your products, asking what you make is nuts!
Keep doing the great work you do!
Ahmed
Editorial Staff
Thanks Ahmed for your support. Yes that’s always been my philosophy too. Do good work and in the long run you’ll be successful.
– Syed
Admin
richard hickman
I’m not interested in the amount of revenue, but it is important to know what generates your revenue. As it comes, in part at least, from your plug-ins etc. then that flavours the value of some of your recommendations. As long as the plugins do what’s on the label, and satisfy essential security and integrity then there isn’t a major concern there for me. From your post, It does sound as if you might be a little embarrassed by your revenues though.
Whatever you do, please don’t stop enjoying what you and your team do.
Editorial Staff
Hi Richard,
I’m definitely not embarrassed by my revenues, and definitely love what we do here at WPBeginner. We have an amazing team and we love serving our awesome community of users.
I would say though that I do not like to bring attention to my revenues and finances for a variety of reasons including security for my family.
Thanks for your support and leaving a comment
-Syed
Admin
Katie
Excellent article! I’ve recommended WPBeginner to many budding bloggers, and this article solidifies my reasoning. I appreciate your commitment to your values.
It is so easy in the blogging space to get discouraged when numbers are the bottom line. I’ve found myself there many times as a very small-time blogger. But my purpose behind blogging becomes so much clearer when I recalibrate my focus on what I love — inspiring and helping people.
If we can all keep our focus where it belongs, the business part of blogging will grow so much more naturally. But I confess, it’s hard not to get distracted in the comparison game.
Thank you so much for the gentle reminder to stay in my lane, do what I love, and work hard toward my goal.
Keep up the great work!!
Editorial Staff
Thanks Katie. Every word you just said is so true. I’ve found the exact same in my journey as well.
All the best with your blog.
– Syed
Admin
Amit Sharma
Wish you all the best and keep up the good work. Most of the time I search Wpbeginner to have solution to any problem related to WordPress and I do get it.
WPBeginner Support
Hey Amit,
Thank you for your support and well wishes. We are glad that you find WPBeginner helpful.
Admin
Ismail Khalid
Nice article, indeed i learned a new trick
Ismail Khalid
An inspiring article, keep it up
indeed their is a lesson to learn