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Guía paso a paso para configurar FeedBurner para WordPress

Actualización: Ya no recomendamos usar FeedBurner porque es un producto moribundo lleno de fallos. Por favor, lea este artículo para ver por qué no debe utilizar FeedBurner y averiguar acerca de las alternativas.

Todos los blogs importantes utilizan FeedBurner para grabar sus feeds RSS porque es un sistema gratuito con muchas características que no puedes rechazar. FeedBurner proporciona estadísticas, opción de optimización de feed, opción de publicación de feed y mucho más. La integración de FeedBurner y Google Analytics es una necesidad para cada blog de WordPress. En este artículo, le mostraremos cómo puede configurar los feeds de su blog de WordPress con FeedBurner y utilizarlo para ayudar a llevar su blog al siguiente nivel.

¿Por qué FeedBurner es importante para los bloggers?

FeedBurner es un servicio gratuito que está cargado de opciones que no obtienes con el feed por defecto de WordPress. Algunas de las características incluyen:

  • Estadísticas acerca de tus suscriptores RSS para que puedas analizar y optimizar las entradas de tu blog.
  • Ofrece a tus usuarios múltiples opciones para suscribirse, como correo electrónico y otros lectores de feeds (Netvibes, Google, etc.).
  • Prueba social (recuento de suscriptores)
  • Opción para personalizar sus feeds como modificar encabezados de entradas, imagen de marca y más.
  • Opción de hacer ping a varios servicios de lectura de feeds una vez que publiques tus entradas.
  • Integra Google Adsense para monetizar tus feeds RSS.
  • Y mucho más…

Sólo con la breve lista de características, se puede ver que es una necesidad para todos los blogs. Ahora podemos pasar a establecer la cuenta de FeedBurner.

Establecer su FeedBurner para los feeds de WordPress

Primero necesitarás tener una cuenta de Google (cualquier cuenta de gmail funcionará). Visite la página del servicio Feedburner para comenzar este proceso.

En el primer paso, deberás enlazar el feed de tu blog WordPress. Si usted tiene SEO Friendly WordPress URL Structure, entonces su enlace feed debe ser como sudominio.com/feed/

Step 1 - Claim Your Feeds on Feedburner

En el paso 2, usted elegirá el título de su feed y la dirección de su feed. Se aconseja mantener el título de su feed el mismo que su blog. Lo mejor es que la dirección del feed sea corta y fácil de recordar.

Step 2 - Select Title and Feed Address

Técnicamente tus feeds están creados, así que ya no necesitas seguir estos pasos. Haga clic en Omitir directamente a la gestión de feeds.

Step 3 - Go to Feed Management

Verás una página con un enlace a un montón de plataformas de blogs. Ignore todo eso ya que volveremos a ellos más adelante en este artículo. Simplemente haz clic en la pestaña de optimizar que ves en la imagen de abajo.

Step 4 - Click on Optimize

En el paso 5, trabajaremos en la optimización del feed de tu blog WordPress. Necesitas asegurarte de que tienes la opción Browser Friendly activada, Smart Feed activado y FeedFlare activado. Puedes activar otros servicios si quieres, pero estos 3 son imprescindibles. BrowserFriendly hace que suscribirse sea mucho más sencillo. SmartFeed garantiza la máxima compatibilidad con todas las aplicaciones de lectura de feeds. FeedFlare crea interactividad en las entradas añadiendo este correo electrónico y otras opciones para compartir.

Step 5 - Optimize your Feeds

En el paso 6, vamos a echar un vistazo a todas las opciones de Divulgar para el feed. Es necesario permitir suscripciones de correo electrónico en su sitio porque hay usuarios que prefieren recibir actualizaciones por correo electrónico en lugar de utilizar el lector de Google. Pingshot debe estar activado porque avisa a los servicios cuando publicas entradas. El widget Feedcount te permite mostrar tu número de suscriptores. Es uno de los mejores métodos de prueba social. Awareness API es muy útil si estás intentando aparecer en anuncios / catálogos / fichas de sitios como BuySellAds, ya que pueden extraer tu número de suscriptores fácilmente. Existen otras opciones como el Animador de Titulares, BuzzBoost que puedes activar si lo deseas.

Step 6 - Publicize your feed

Monetizar tu feed es otra buena característica de FeedBurner excepto que solo te permite usar Google Adsense. Así que accede a Google Adsense y sigue sus instrucciones.

Step 7 - Monetize your feed

Una vez que hayas hecho todos los pasos anteriores, puedes hacer clic en la pestaña Analizar. Lo más probable es que veas una pantalla como la de abajo porque las estadísticas no están registradas. Espere hasta 24 horas y empezará a ver los números. Utiliza el recuento de suscriptores, los clics y otros datos útiles para mejorar tu blog. Ve lo que les gusta y lo que no les gusta a tus usuarios con estas stas, y luego enfócate en el tipo de entradas que a tus usuarios les gustan y disfrutan.

Step 8 - Analyze your Feed and Improve

Integrar FeedBurner en WordPress

Aunque haya configurado su feed con FeedBurner en los pasos anteriores, pero todavía no lo ha integrado realmente con WordPress. Lo primero que debe hacer es dejar de diluir su feed y convertirlo en uno solo. Necesitas crear una redirección, para que cuando los usuarios intenten visitar tudominio.com/feed/ sean redirigidos a tu página de feed de Feedburner. De esta forma podrás llevar un seguimiento de los suscriptores de tu blog.

Hay un plugin llamado FD FeedBurner que te permite crear esta redirección fácilmente. También puede redirigir sus feeds utilizando el archivo .htaccess, pero no vamos a compartir ese método porque no es algo que recomendamos para principiantes.

La mayoría de los temas de WordPress vienen ahora con la integración de FeedBurner como Headway Theme, Standard Theme, y otros. Si su tema no es compatible, a continuación, utilice el plugin de arriba.

Añadir el cuadro de suscripción de correo electrónico en su sitio

Primero visita Divulgar ” Suscripciones por correo electrónico y luego copia y pega el código que te dan en el archivo de plantilla que más te guste (principalmente barra lateral.php). Recuerda que para personalizar el aspecto de tu formulario de correo electrónico, necesitarías tener conocimientos previos de HTML y CSS.

Si tu blog no tiene feed de FeedBurner, consíguelo ahora mismo.

Descargo: Nuestro contenido está apoyado por los lectores. Esto significa que si hace clic en algunos de nuestros enlaces, podemos ganar una comisión. Vea cómo se financia WPBeginner , por qué es importante, y cómo puede apoyarnos. Aquí está nuestro proceso editorial .

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Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi with over 16 years of experience in WordPress, Web Hosting, eCommerce, SEO, and Marketing. Started in 2009, WPBeginner is now the largest free WordPress resource site in the industry and is often referred to as the Wikipedia for WordPress.

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Reader Interactions

227 comentariosDeja una respuesta

  1. Syed Balkhi

    Hey WPBeginner readers,
    Did you know you can win exciting prizes by commenting on WPBeginner?
    Every month, our top blog commenters will win HUGE rewards, including premium WordPress plugin licenses and cash prizes.
    You can get more details about the contest from here.
    Start sharing your thoughts below to stand a chance to win!

  2. Navaneethan

    How to Setup Feed burner email subscription widget without any email verification

  3. tatjana

    thank you so much! It all worked out!

  4. Caroline

    Hi – thank you for the information. Question for you, if you don’t mind. I am trying to edit my email format for my subscribers. I changed my feeds to show only the title of the post and 100 words of content, that’s all (before I was sharing the entire blog post with photos, content, etc). I would like for it to show 1 photo from the blog post as well, but I am having the hardest time trying to figure out how to do this without having to share the entire post in the email. Are you able to help here?

    Thank you so much!
    Caroline

  5. Pratik N Borkar

    My feeds not update to latest post my feed shows 6 months old post any solution for this

    this my site

    Help is appreciated

  6. Samual Ross

    Thanks for sharing such great useful info. I have one question my original feed url is which shows some kind of error like “This page contains the following errors:

    error on line 1 at column 37: Unsupported encoding UTF-7
    Below is a rendering of the page up to the first error.” but my Google Feed burner works fine which is:

    Can you please tell me what’s wrong with my original feed?
    Thanks again.

    • WPBeginner Support

      It seems like you are using UTF7 as your character encoding. Visit Settings » Reading, if you see Character encoding option on that page, then change it to utf8.

      If you do not see it there, then you need to deactivate all your plugins and switch to a default theme. Check your feed, if this resolves the problem then probably one of the plugin or theme is the culprit.

      If this does not solve it, then you need to change DB_charset in wp-config.php. Edit your wp-config.php file. if you have define( ‘DB_CHARSET’, ‘utf7’); then change it to define( ‘DB_CHARSET’, ‘utf8’); If you have neither of them, then add define( ‘DB_CHARSET’,’utf8′);

      Administrador

  7. Naveen

    Hello,

    I have a job website..I want a plugin like email pop up when the site is opened and once the candidate enters the email id it must automatically open the feed burner link to subscribe..Can any one help me how to set up.

  8. Simone Robinson Ross

    Greetings,
    I have a website and blog set up and have for two years. Unfortunately, the email used is not recognized. Is there a way to change email address associated with the Blog at this point?

    I want to be able to connect with subscribers, and right now I have no idea who is seeing my Blog.
    I need help fast

    Thank you

  9. M.

    Hi there,

    I moved my blog from weebly to wordpress and now my feedburner doesn’t work or recognize my RSS Feed address. I’ve been in touch with the WP theme people about the RSS address and my hosting company. No one seems to be helping, so I thought I’d try you.

    I also opened up a Mail Chimp account based on reading your related article. That too does not recognized my RSS.

    I’m starting to panic and my blog is not being sent to my subscribers. Can you help? I’d be forever grateful.

  10. Abhishek

    Kindly update the monetization for feeds are available now

  11. Abhishek

    thank you very much Syed , this is the perfect post for setting up feed for my blog which was started 3 month ago. Since then i wasn’t able to start my feedburner .

  12. jessica

    Hello. I am looking for info on what is a better RSS feeder if Feed burner is no longer recommended?
    Thanks so much
    Jess

  13. Mohit

    Hi, i just transferred my blog from blogger to wordpress. I installed a plugin for feedburner subscription. I gets a mail whenever someone subscribes to my website, but when i checked my feedburner email subscription list it doesn’t show any new subscriber..can anyone help me with it?

  14. Mandy

    Hi, I just moved a website from Blogger to WordPress.
    Now Feedburner sends out not only the usual daily emails when a new post gets published. It also sends out summary emails every now and then with the last 8 articles in a list.
    Feedburner was used on blogger already, so the feed didn’t change, the links are the same like before.
    I think somehow FB thinks that all these posts are “new”. Any idea how to stop this?

    Thanks!
    Mandy

  15. Yatin

    I am a complete newbie in this blogging sphere. I need your help
    I have activated the email subscription on feedburner. By mistake I deleted the feed in the beginning. At that time, I was able to see two subscribers. Then I re-activated the feed with the same name. My latest blog post were coming as it is , but no. of email subscriber are zero in feedburner account now. I am using genesis e-news extended plugin for my feedburner.

  16. Aaditya Sharma

    all steps i followed and active feed, but i can not find the option of monetize and awareness api

  17. WPBeginner Staff

    Yes, your feed will still be at the same URL. What you are doing, is displaying your blog posts on a custom page. This does not change the chronological order of your posts or feeds.

      • Techmaker

        You gave me a general answer? I know it. It is in your article too. Thant’s why I sent you my blog URL. You have removed it on my first comment. That is bad. What I really want to know is my site is wordpress. But my blog is a page, but getting all the updates. I can’t even explain it. May be you can. This is where my blog is

  18. Firoz Hassan

    Hi,

    how to add email subscription like your one??

  19. Steve

    I recently changed just my Feedburner Title. Why it doesn’t update also in my Feedburner page but only in management settings?

  20. itechaleart

    Thank you so much i have successful setup feed burner on my site..
    :). feeling happy.

  21. Sofie Couwenbergh

    I don’t use feedburner for email signups, but I still have some people who are subscribed to my rss feed through feedburner.
    I use the feedburner feedsmith extend plugin for that.
    If I delete that plugin, will those people still get my updates, or not?
    Thanks

  22. WPBeginner Staff

    This is an old article. It is displayed here just for archival purposes. We do not recommend our users to use feedburner anymore.

  23. Lietissimo

    I am confused. You start your article with “We no longer recommend using FeedBurner because it’s a dying product full of bugs.” Then you finish with saying”If your blog does not have FeedBurner feeds, then get it right now.”
    Which one?

  24. Shanu Shetri

    Thanks to wpbeginner.com.. this website is always helpful for me..

  25. Fleur Glansbeek

    Hi,

    Tried to setup a feedburner link for my Wordpress website (http://gripopgewicht.com), but the following error appears (over and over again):

    “Feed filesize is too large, you need to reduce its size in order for Feedburner to process it.”

    But i can’t find out how to solve this problem, could you maybe help?

    Best,
    Fleur

  26. Rafael Perez

    My feedburner feed only publishes my podcasts posts but not my blog posts. What will happen if I change my original feed to allow both to be published? Remove the /category/podcast from original feed? Thanks

    • WPBeginner Staff

      Then your users will get all your posts. However, you should consider that many of them may have signed up just for your podcast and they may not like receiving posts they didn’t sign up for.,

  27. Troy Vayanos

    Hello,

    I have an existing feed set up and am trying to set up a second one for a new website. In ‘my feeds’ when I type in the new domain name in ‘burn a feed right this instant’ I get the following message. The URL does not appear to reference a valid XML file. We encountered the following problem: Error on line 153: The string “–” is not permitted within comments.

    Is this because I have a new website where the wordpress theme is not set up yet and I only purchased the domain 24hrs ago?

    Your help is appreciated.

    Thanks

    • WPBeginner Support

      If you have not installed WordPress on your new site yet, then feedburner will not be able to find a feed.

      Administrador

  28. Pat

    I can’t find a solution to my problem anywhere so I am trying here. My blog has around 8 thousand subscribers and as of April 4th subscribers are saying they are not recieving emails from feedburnner any more. I haven’t changed anything and I still get the email. Does anyone know what the problem could be?
    Thank you
    Pat

  29. Eavan

    Thanks! Very useful. I have one question. I’ve installed the plugin to redirect my feeds, but I’m not sure what to put in under “Redirect my feeds here:” form. What link goes there?

    I’m very new to this. Thanks for your help!

    • Eavan

      Never mind! Figured it out.

  30. Sengerson

    Is it possible to create a feed from a multisite? I’ve tried to search for plugins that would be able to do this pretty easily, and I’ve found it impossible.

    Thanks!

  31. Barry Friedman

    Is it possible to publish a page on my WordPress site and have it *not* go out to my Feedburner? These are just some internal landing pages and I just discovered they are going to my RSS Subscribers. Thanks for any tips you have on this.

    Thanks.

    • WPBeginner Support

      Barry, Pages in WordPress do not appear in RSS feeds. Are you sure your pages are appearing in the feed? Are you using some plugin that adds pages or other custom post types into your main feed?

      Administrador

  32. Rick Olsen

    When I try to enter a new email on the Follow Button I get this error message. What do I do?
    The feed does not have subscriptions by email enabled

  33. Mark

    Post images show as absolute links in my feedburner feed.

    How to fix that? I have add feedburner feed to hotlink exception too.

  34. Val Frania

    I already have Feedburner set up on one of my blogs, but want to use it on another one. Do I start a new account for my new website? How does this work? When I go to Feedburner, it goes to my current account.

    • WPBeginner Support

      Go to Feedburner, click on My Feeds and then enter the URL of your new blog under the option Burn a feed right this instant.

      Administrador

  35. Mohammad Fazle Rabbi

    Hi there thanks for fantastic tutorial. I am running a WordPress (woocomerce) based ecommerce site . but whenever I try to activate my feed by then it is showing below message

    Received HTTP error: “Not Found” while fetching source feed.

    I have also tried feed validator but not validating my feed. As well as I have tried with FD Feedburner and some other Feedburner plugins but not working. Is there any problem that my main page displaying as a static page with products. Because I don’t publish any post just adding product on static (front) page of my site. please tell me How to solve it? Kindly reply me soon.

    Regards

    Mohammad Fazle Rabbi

    • WPBeginner Support

      Open the main page of your website and view its source. You will find your rss feed url on a line like this:

      <link rel="alternate" type="application/rss+xml" title="Your Website Title &raquo; Feed" href="http://www.example.com/feed/" />
      

      Note that this link could be different, or may not be there. For example, people using WordPress SEO plugin sometimes accidentally turn off their RSS feeds. Try deactivating all your plugins and then reactivate them one by one, check your feed each time.

      Administrador

      • Mohammad Fazle Rabbi

        I have found the feed according to your example but nothing is happening. Getting same message in feedburner.

        “Received HTTP error: “Not Found” while fetching source feed.”

        When I click on my fee from view source code then it is displaying a line at the top-

        “This XML file does not appear to have any style information associated with it. The document tree is shown below.”

  36. Mac

    I have followed all the steps to set up my email subscription in feedburner for my website. But my subscribers are not getting any updates.please help..

  37. Shoaib

    Thank you so much for the article, I have completely configure the feed-burner on my site but subscriber list is not increasing on feedburner even after receiving confirmation email of new subscription, please advice

  38. Dana

    Thank you for this step by step process. You made it really easy, this was awesome. Thanks again. Also, Leigh (above) commented “…I do fear that one this service will be pulled by Google….” Is this a real concern or do you think we may be worrying unnecessarily? Thanks again

    • WPBeginner Support

      We cannot speak for Google, but this is a legitimate concern of feedburner users. Google has previously shutdown adsense for feeds, and Google reader both were Feed related products.

      Administrador

  39. Lester

    Thanks for this very helpful tutorial.

  40. Sahil

    Hello, I have used the step 1 and after that I am getting an error showing – We could not find a valid feed at that address. and when I validate it it shows HTTP error 404. Please help me out :)

  41. Leigh

    Thanks for the tutorial. I do fear that one this service will be pulled by Google.

  42. Ray Neish

    Hi There.

    Just want to say thank you very much for this tutorial/step by step guide on how to configure feed-burner and word-press. I’m completely new at rss feeds etc.

    But I now have it setup on my website and all seems to be okay just need some subscribers now Thanks again.

  43. Melanie

    Hi. I am a newer blogger and have set up both feedburner and adsense on my wordpress blog. However, I cannot find any way to integrate the adsense into the feedburner account. On my feedburner management page the “Monetize” tab is not there. I have tried working through adsense also, but no luck. Can you help?

    • Pasha O

      Sadly Google have shut down Adsense for feeds so you can no longer monetize that way.

  44. Marie Hills

    Sorry to seem stupid, but where in the sidebar.php file should I add the code? I have created a child sidebar.php file and copied in the existing adult sidebar.php code and then copied in the Feedburner code but I don’t see anything come up?

    • Pasha O

      Hi. You can add the code as a text widget. Go to Appearance > Widgets. Look for the Text widget and drag it to your existing sidebar or footer area, usually located on the right hand side.

      Paste your FeedBurner coded into the text area and save. No check your website to make it shows up in whatever widget area you’ve placed it in.

  45. Dario

    Hi, I tried to follow your guide but I always get this error: The URL does not appear to reference a valid XML file. We encountered the following problem: Error on line 275: The element type “link” must be terminated by the matching end-tag “”.

    Also the Feed validator tells me: It looks like this is a web page, not a feed. I looked for a feed associated with this page, but couldn’t find one. Please enter the address of your feed to
    validate.

    I activated Seo Friendly Url and deactivated all useless plugin. I don’t know where to find the error and what to do.

  46. hassan

    Hello,

    is there a way that all new user registration emails are verified like feed burner with opt-in option to avoid spam.

  47. Jagdish Kashyap

    Wow wow wow admin its truly helpful for me.
    thanks admin.

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