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What, Why, and How-To’s of Trackbacks and Pingbacks in WordPress

Ever seen ‘trackbacks’ and ‘pingbacks’ in WordPress and felt confused? Don’t worry, many people do. These are WordPress blogging tools that even some experienced users don’t fully understand.

We’ve worked with WordPress for a long time and are quite familiar with trackbacks and pingbacks. They can be helpful, but they can also cause problems. They were made to help blogs talk to each other, but now, spammers often misuse them.

In this guide, we’ll explain what trackbacks and pingbacks are in simple terms. We’ll show you how they work and how to use them (or turn them off if you don’t want them).

What, Why, and How to's of WordPress Pingbacks and Trackbacks

Feel free to use the quick links below to navigate through the different topics in this article:

What Is a Trackback?

A trackback in WordPress is like a friendly message between two websites. When one site mentions or links to a post on another site, it sends a trackback to let the other site know about it. Here’s how it works:

  1. Let’s say you are writing a WordPress post. In your post, you include a special link called a trackback URL to another post on a different WordPress website. It’s like a secret code found in the linked post’s information.
  2. When you publish your post, your site sends a trackback to the link you included. This trackback carries details about your post, like its title and a short piece of text.
  3. The other WordPress site receives your trackback and checks if it’s a valid and relevant link. It acts like a friendly check to see if your post fits well with theirs.
  4. If everything checks out, the trackback appears in the comments section of the linked post. It looks a bit different from regular comments, usually showing your post’s title and a snippet of its content.

What Is a Pingback?

A pingback in WordPress is an automatic message that one site sends to another when it links to its content. Here is how pingbacks work in WordPress:

  1. You write a post with a link to another post on a different WordPress site.
  2. When you publish your post, your WordPress site automatically sends a pingback to the site you linked to. This pingback includes details about your post, like its title and a little bit of text.
  3. The other WordPress site gets your pingback and checks if the link is good and makes sense. It’s a friendly check to see if your post fits well with theirs.
  4. If everything looks good, the pingback shows up in the comments section of the linked post as a link to your site.

Pingbacks also work within your site. This means that if you link to one of your own articles on the same site, then WordPress will automatically send a pingback to itself.

This is called self-ping, and once you start blogging regularly, you may find the pings annoying. Don’t worry, they can be easily turned off, as we will show you later in this article.

What Is the Difference Between Trackbacks and Pingbacks?

There isn’t really much difference between pingbacks and trackbacks. They both do the same thing but take a slightly different approach.

The first difference is that the trackbacks are manual, whereas pingbacks are automatic since they use different communication technologies.

Secondly, pingbacks do not send the post’s excerpt, while trackbacks do.

How to Send Trackbacks and Pingbacks in WordPress

Since WordPress 5.0, the ability to manually send a trackback to other blogs has been removed from the block editor screen. Not many users use this feature much, and WordPress already has enabled automatic pingbacks by default.

However, if you use the classic editor, then the functionality is still there. Simply edit a post in the classic editor, and you will find the option to send trackbacks below the edit area.

Send trackbacks in classic editor

If you cannot find the trackbacks meta box in the classic editor, then click on the ‘Screen Options’ button in the top right corner of the screen.

You need to check the box next to the ‘Send trackbacks’ option, and WordPress will start showing a send trackbacks box below the edit area.

Show send trackbacks box

How to Moderate Pingbacks and Trackbacks in WordPress

In our experience, 99% of all trackbacks and pingbacks are spam. This is the easiest way for spammers to get a backlink from your site.

In our case, we often see pingbacks from content scrapers (content thieves) who copy our entire articles word-by-word, including all the links.

Due to those links, their blogging software automatically sends pingbacks to our articles.

The few times when we found trackbacks/pingbacks to be helpful was when legit bloggers linked to us. They actually helped us find out that we were featured in Mashable and NYTimes.

In short, we have found 99% of all trackbacks/pingbacks to be spam. This is the reason why we have disabled them entirely. It is not worth the time to moderate a ton of spam.

There are other ways to find out who linked to your articles. The easiest one is to use Google Analytics to find who links to your site.

That said, if you still want to use trackbacks and pingbacks, then it’s good to moderate them for spam. What you need to do is go to the Settings » Discussion in the WordPress admin area.

Then, in the ‘Before a comment appears’ section, check the box that says, ‘Comment must be manually approved.’ This will make sure that trackbacks and pingbacks won’t show up automatically and must be checked for spam.

Comment must be manually approved setting in WordPress

You can then go to the WordPress comment moderation area to check for pingbacks and trackbacks that are pending.

From here, you can approve, delete, or mark them as spam.

Moderate pingbacks and trackbacks

How to Disable Trackbacks, Pingbacks, and Self Pings

If you are tired of getting spammy trackbacks and pingbacks, then there is a way for you to disable them entirely.

Simply go to the Settings » Discussion page and uncheck the ‘Allow link notifications from other blogs (pingbacks and trackbacks)’ option.

Disable incoming trackbacks and pingbacks in WordPress

Unchecking that box will only disable trackbacks and pingbacks for future posts (not existing posts).

To disable trackbacks on existing posts, you must follow our tutorial on how to disable trackbacks and pingbacks on existing WordPress posts.

If you are tired of your blog self-pinging itself, then you can simply install and activate the No Self Pings plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

Upon activation, the plugin will disable self-pings on your WordPress site.

Bonus: Essential WordPress Skills for Beginners

While trackbacks and pingbacks are specific features, there’s a lot more to learn about WordPress basics. Here are some helpful guides to boost your WordPress knowledge:

We hope this article helped you learn about WordPress trackbacks and pingbacks. You may also want to see our beginner’s guide to disabling blog features in WordPress and our expert picks of the best plugins to manage a multi-author WordPress blog.

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Editorial Staff

Editorial Staff at WPBeginner is a team of WordPress experts led by Syed Balkhi with over 16 years of experience in WordPress, Web Hosting, eCommerce, SEO, and Marketing. Started in 2009, WPBeginner is now the largest free WordPress resource site in the industry and is often referred to as the Wikipedia for WordPress.

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Reader Interactions

126 CommentsLeave a Reply

  1. Muhammad Atif

    Hi, There is mistake under “what is pingback”, 4th point ” we “wikk”

    • WPBeginner Support

      Thank you for catching that, we will get that typo fixed soon! :)

      Admin

  2. Iftekhar Bhuiyan

    Helpful post indeed. Thank you.
    On a personal level though, I stopped using it for quite some time now.

  3. Marcia

    I’m curious is it weird to approve self-pings? Internal linking is still a good thing but would there be any cons//would it just look weird? Thanks!

    • WPBeginner Support

      It’s a bit of a personal preference question. It adds more admin tasks for you to do with the links to approve and you already have an internal link to cause the pingback so most do not find value in allowing self pings.

      Admin

  4. Christopher Wilson

    I am so glad I discovered this website because it make everything so crystal clear especially if you are a beginner (I guess that’s why it’s named appropiately). I love it.

    • WPBeginner Support

      Glad you found our content helpful :)

      Admin

  5. Mithu A Quayium

    What about the real blogger who don’t spam. Don’t you accept their trackback/pingback then , even though they are legit ?

  6. LaShaun W

    Are there any advantages to approving a trackback. I just got one and I don’t know if I should or shouldn’t approve it. If someone clicks it, I risk losing a visitor, don’t I?

  7. Philip

    Thank you for explaining TrackBacks.

    I got two but the commenters name etc looked false and immediately raized the alarm.

    So, if they do copy your article word for word, no one should panick, because Google will not give that copied post good ranking and they will hurt their website rankings! Or, am I missing something more important here?

    I will disable trackbacks.

    Thanks.

  8. Sherry

    Thank you so much for Tweeting this article! I just last week received 6 Pingbacks and had no idea what to do about them.
    I had just moved from Blogger to Wordpress.org earlier this year and I have been learning the platform and had never heard of Trackbacks and Pingbacks until last week.
    I watched Your talk with Micheal Hyatt and learned so much too. I’m so glad I subscribed to Platform University and heard about your site it has been so helpful. I’m implementing a lot of the things you talked about with Micheal Hyatt.
    Sherry

    • Editorial Staff

      Thank you so much for the kind words Sherry. I’m happy to help :)

      -Syed

      Admin

  9. Sinea

    Thanks for the explanation. I would instantly stop all trackbacks and pingbacks if I were more experienced. I’ve been blogging for 7 years but only just moved from Blogger to WP. THANK GOODNESS FOR YOUR WEBSITE. Without it, I do not know what I would do!

    I host two blog hops. I love meaningful comments from my guests at the parties as well as on other posts. Will disabling trackbacks or pingbacks interfere with my parties or real commentary? If it won’t, I’m disabling immediately. Another question… on existing spammy comments, is it better to mark them as spam or send them to the trash?

    • WPBeginner Support

      Hi Sinea,

      Thank you for kind words, we are glad that you find WPBeginner helpful. To answer your questions:

      1. No, disabling pingbacks and trackbacks will not affect comments on your website.
      2. It is better to mark spam comments as spam.

      Admin

      • Sinea

        Well, then, I will be disabling them! Thanks so much!

  10. Sin Yee

    Thanks for the explanation. Finally know what both of them are!

  11. Janine

    Thank you for addressing this! Honestly its a confusing topic. I recently had my post pinged back upon. (How on earth would one say that!?!)

    I noticed that when she pinged me her post (in wordpress) automatically used my featured image for the post I had written.

    I have pinged a different blogs post (not a wordpress blog) today and I don’t see if there is a way to include the image.

    Is it still pinging if it is not a wordpress blog? Could that be what is different?

    Thanks!

  12. Tapiwa Zvakavapano

    Greetings

    I see there is an unanswered question in all this; If I do not approve a Pingback, will the link still work. I am afraid I am not as fawning as all the other people above. I run a recently launched blog; Network Bees and I have lots of links to your pages. All of them are genuine, ie, I read your articles and link to relevant, well written materials.

    It worries me therefore, that all that effort is for nought because you are labeling all my links as spam. I may be confused about the whole thing, however. I think one of the comments above asked the same issue. Does disabling pingbacks and trackbacks mean that people cant link to a page? Or do the links still work nevertheless?

    One of the things that I have discovered is that established bloggers tend to be a bit “detached” when it comes to interacting with new bloggers. There is this blog that allows guest posts but does not allow even a single link to the author’s blog! I mean, what would be the point? In any case, that’s a digression. My question is above….

    • WPBeginner Support

      Hi Tapiwa,

      When you link to another WordPress powered website, the link on your website will work just fine. If the site you are linking to has the pingbacks and trackbacks disabled, then they will not see the link in their moderation queue and will not be able to mark it as spam. You should keep working on your blog as you normally would.

      Admin

  13. Michelle Belanger

    Thanks for this article and your site!

    I got a rather generic comment with a link to a site in the UK that had content unrelated to my blog post (a garden photo post linked to a job seeking website). i approved the comment initially because I want people to read and respond to my posts. After reading this article, I went in and removed the links and left the comment by itself.

    Is this method ever used as a way to break into someone’s site to hack it? Or is it just a way to get someone from another site to click their link and go to their site? Thanks again for your help with this subject.

  14. Arulmjoseph

    Thanks for the information.

  15. gumusdis

    Perfect, Thanks for sharing these useful information with us.

  16. Dattaraj

    Very good article. Thanks for detailed explanation.

  17. Liz Ziser

    Great post! Thank you for sharing. :)

    Personally, my confusion lies with moderation options. For example, if a legitimate blog links to my site, and I move it to “Trash”, is the link deactivated? i.e. It’s fine for them to link to me, but I don’t want the pingbacks displaying at the bottom of my post… so would this be the best selection?

    I’d just like to better understand the consequence of each moderation selection: Approve, Unapprove, Trash, Spam, and Trash. What actually happens when each of these are selected.

    Thanks a lot!!

  18. ketul

    hello i am confusion about pingback in my wordpress its affect on seo keywords?

  19. Daren

    Perfect! Been wondering about this for a while. Thanks for the focused “Don’t waster your time” advice.

  20. Nebu John Thaliyath

    Really Helpfull. Thank You

  21. Sanjay Kumarr

    Now I have good knowledge of Trackbacks and PingBacks, trackbacks are mannual with contents and pingbacks are automated / software based both will 99% spam.

    Your article is very good and clearly belongs to questions that I was trying to find.

    Good websites and information as well.

  22. Vasu

    This was very useful. Just the information what I was looking for.

    thanks
    Vasu

  23. Amit

    This is very useful information for me too. Actually i was very confused before this. When i research on my website, that one trackback post show there.

    After read this knowledgeable article about trackback and pingback . my problem has been solve.

  24. Breanna

    So, are pingbacks/trackbacks bad or good to get?

  25. Chris Webb

    Great Post, very thorough explanation on what these two types of linking mechanisms do.

  26. Phil Owens

    Hi,

    Considering your title is what, how, why, you haven’t explained how to create a trackback. I am a complete noobie to blogging, so treat me like an idiot :)

  27. Brendan Hall

    I was going to use track backs on our site. We tried them for a while and we were just inundated with spamming comment (of which this comment is not lol). In the end I decided that is was not worth using track back at all.

  28. Pushkar Kathayat

    How to make a pingback for another blog?

  29. Heather

    Does disabling trackbacks and pingbacks affect my sites SEO?

  30. Luke Ward

    Hi, If I disable pingbacks/trackbacks as you’ve suggested, will that also stop internal pinkbacks?

    Thanks

    • Heike Martin

      Internal pingbacks can be avoided by making sure that the url used only shows the extension of the full url. Look at the url for this post. To avoid self-pings you want the link to only read “/beginners-guide/what-why-and-how-tos-of-trackbacks-and-pingbacks-in-wordpress/”. This info is from the make.wordpress site. To do this add the link and check in text editor mode and delete the domain portion of the url

  31. Robert

    Thanks for this article on trackbacks and pingbacks. I had been thinking of the advantages of allowing trackbacks from genuine bloggers but if your experience is that 99% comes from spam then I don’t think the 1% is worth it.

    I think I will place a prominent notice advising bloggers to use the Contact Me form to request a link up.

  32. James

    Have been reading the release notes on 4.0.1, specifically the XSS vulnerability in comments which launches upon moderating comments.

    I don’t suppose any one would know if the trace ping backs could be exploited in the same way.

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